Ideal for those with a minimum of mathematical and statistical knowledge, "Business Research Methods and Statistics Using SPSS" provides an easy to follow approach to understanding and using quantitat..
Effective communication is at the heart of any successful human endeavour. This timely new edition of the highly successful Communication: Organisation and Innovation shows how innovative methods of c..
How are you learning about the most important, essential, and current concepts of information technology? Computing Essentials 2017 allows you to Make IT Work for You through relevant explorations, et..
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writin..
The fifth edition of Economic Concepts and Applications continues to echo the great nineteenth-century economist, Alfred Marshall, who said that economics is 'a study of mankind in the ordinary busine..
Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or ..
Contemporary events management is a diverse and challenging field. This major new introductory textbook is the first to fully explore the multi-disciplinary nature of events management and to provide ..
Leadership & Management: Theory & Practice by Kris Cole is the essential resource for students completing the Diploma of Leadership and Management BSB51915, and Certificate IV in Leadership and Manage..
Principles of Accounting introduces students to the general principles and concepts of accounting, including budgeting as well as the analysis and interpretation of financial reports. This very readab..
Principles of Law for New Zealand Business Students is designed for students of the commercial law paper in the New Zealand Diploma in Business and those taking introductory law courses for business d..
Once again, Principles of Managerial Finance brings you a user friendly text with strong pedagogical features and an easy-to-understand writing style. The new edition continues to provide a proven lea..
A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research. Written in an accessible style, this book demonstrates the i..
This market-leading and pioneering core textbook outlines the essential principles in strategic HRM and provides students with an understanding of how HR strategies vary across a variety of contexts. ..
We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback. But why do we insist on seeing the obstacles rather than the goal? T..
This textbook provides students with a robust general understanding of the law, including how New Zealand laws are made and amended, and the legal significance and effects of the Treaty of Waitangi. T..
Providing an excellent balance between theory, case law and practice, Understanding Company Law covers the essential concepts of company law, business organisations, financial markets, takeovers and c..