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Doing Research in Business and Management

Doing Research in Business and Management

  • Author: Saunders, Mark N. K.
  • ISBN: 9781292133522
  • Availability: In Stock
$NZ 89.50 Ex Tax: $NZ 89.50
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The concise and easy-to-read style combined with clear tables and diagrams makes it highly accessible. `Definition' boxes explain key terms and `Research in practice' boxes show how the research is used in real life, making this the book you need to successfully complete your project.

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