The study of tourism and indeed the tourism industry is changing constantly. Now in its third edition, Contemporary Tourism: an international approach presents a new and refreshing approach to the stu..
Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated ..
Unrivalled in the way it makes the teaching of statistics compelling and accessible to even the most anxious of students, the only statistics textbook you and your students will ever need just got bet..
Ecotourism continues to be embraced as the antithesis of mass tourism because of its promise of achieving sustainability through conservation mindedness, community development, education and learning,..
'Entrepreneurship in Hospitality and Tourism: a global perspective' gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry..
This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explore..
Joined together in an extraordinarily close relationship, Walt Disney World and Orlando, Florida, have become the world's most popular tourist destination. This title traces the history of the ups and..
rinciples of Tourism: A New Zealand Perspective by Alan Collier is designed to give the reader an overall view of the tourism industry. The emphasis of the text is on New Zealand tourism. In addition,..
Now in its fourth edition, Research Methods for Leisure and Tourism has quickly become the ultimate reference text for both students undertaking academic research and practising managers. This book co..
A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research. Written in an accessible style, this book demonstrates the i..
Changes in the wider environment have triggered a new normal for event creation. Heightened attendee expectations, a keener focus upon the return required by funders and wider stakeholders, and, of c..
Tourism is increasingly widespread and complex, and sophisticated and adaptive management is therefore required to realise its full potential as a positive and sustainable economic, ecological, social..
Wine is becoming increasingly popular in the Anglophone world and there are many books available which describe how and where it is made. However, none address the fundamental questions of different s..
Whilst "Wine Marketing: A Practical Guide" also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following inval..